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乔布斯的演讲稿

时间:2016-11-14 20:02:38 演讲稿 我要投稿

关于乔布斯的演讲稿

  关于乔布斯的演讲稿【1】

关于乔布斯的演讲稿

  Steve Jobs is the CEO of Apple Computer, a leader in the field of personal computing which he co-founded in 1976, and Pixar, the Academy-Award-winning animation studio he co-founded in 1986.

  His innovative idea of what a personal computer should be led him to revolutionize the consumer computer hardware and software industry.

  When Jobs was twenty one, he and a friend, Steve Wozniak, built a personal computer that they called the Apple.

  The Apple changed people's idea of what a computer should be.

  Thanks to the Apple, people's image of computers changed from being a gigantic and inscrutable maof vacuum tubes only used by big busineand the government to a small box used by ordinary people.

  No company has done more to democratize the computer and make it user-friendly than Apple Computer.

  Steve Jobs software design for the Macintosh introduced the windows interf-ace and the mouse which set a new standard for graphical interf-ace applications and interf-ace interaction.

  Jobs was an unlikely candidate to have become the prototype of America's computer industry entrepreneur.

  While still in high school, Jobs attended lectures at the Hewlett-Packard in Palo Alto.

  He was also hired as a summer employee for Hewlett-Packard.

  Another employee at Hewlett-Packard was Stephen Wozniak a recent dropout from the University of California at Berkeley and an engineering whiz with a passion for inventing electronic gadgets.

  In 1972 Jobs graduated from high school and register at Reed College in Portland, Oregon.

  Going to work for Atari after leaving Reed College, Jobs renewed his friendship with Steve Wozniak.

  The two designed computer games for Atari and a telephone "blue box", getting much of their impetus from the Homebrew Computer Club.

  Jobs was not interested in creating electronics and was nowhere near as good an engineer as Wozniak.

  Although he was not really interested in creating electronics, his businesense for the marketability of these products was the turning point.

  He asked his engineering friend Wozniak to help him build a personal computer.

  Jobs sold his Volkswagen micro-bus and Wozniak sold his Hewlett-Packard scientific calculator, which raised $1,300 to start their new company.

  With that initial capital and credit lines with local electronics suppliers, they set up their first production line.

  Jobs encouraged Wozniak to quit his job at Hewlett-Packard and become the vice president in charge of research and development of the new enterprise.

  Beginning work in the Job's family garage they managed to make their first big sale when the Byte Shop in Mountain View bought their first fifty fully assembled computers.

  On this basis the Apple Corporation was founded.

  The name is allegedly based on Job's favorite fruit and the logo chosen to play on both the company name and the word byte.

  Steve Jobs was a true visionary who created the first truly personal computer, the Apple, in his garage.

  From calculating federal taxes to executing individual busineoperations, Jobs lead a hardware revolution by reducing the size of computers to small boxes and introducing them to the masses.

  The development of the Macintosh re-introduced Xerox's innovative idea of a user-friendly interf-ace with a mouse.

  The Macintosh used a windows interf-ace which contained picture-like icons representing a function or a program to be executed.

  The user would use the mouse to move a cursor onto the icon and prethe mouse button to execute the function or program.

  The Macintosh interf-ace has since been copied by every operating systems manufacturer in the world and become the standard interf-ace format for both personal computers and super-computers.

  On September 12, 1985 Steve Jobs stood up in an Apple board meeting and after years of internal political turmoil and power struggles, said in a flay, unemotional voice, "I've been thinking a lot and it's time for me to get on with my life.

  It's obvious that I've got to do something.

  I'm thirty years old.

  " Resigning as chairman, Steve said he intended to leave the company and start a new venture to addrethe higher education market.

  After leaving Apple, Jobs' new revolutionary ideas were not in hardware but in software of the computer industry.

  In 1989 Jobs tried to do it all over again with a new company called Next.

  He planned to build the next generation of personal computers that would put Apple to shame.

  It didn't quite happen that way.

  After eight long years of struggle and after running through $250 million in capital, Next closed down its hardware division in 1993.

  Jobs realized that he was not going to revolutionize the hardware industry; he had done that once already.

  He turned his attention to the software side of the computer industry.

  Jobs envisioned that the NextStep operating system would revolutionize the computer.

  The core of the NextStep OS was a new technology called object-oriented programming (OOP).

  OOP lets programmers write complex software programs in a fraction of the usual time.

  NeXT Software was sold to Apple Computer in February 1997.

  Steve Jobs is also Chairman and CEO of Pixar, the Academy-Award-winning computer animation studios which he co-founded in 1986.

  Pixar's first feature film, Toy Story, was released by Walt Disney Pictures in November 1995 and became the highest domestic grossing film released that year and the third highest grossing animated film of all time.

  As the Chairman and CEO of Apple Computer, he pays himself an annual salary of $1 per year.

  Steve still lives with his wife and three children near where he grew up in the apricot orchard now known as Silicon Valley.

  As we all know, the challenge and opportunity always, confused with hope, in the 21st century, is also twin human facing challenges period.

  Special performance in this aspect of the relation between man and nature.

  Human deforestation, blind development farming, damaging the vegetation, causes soil erosion, desertification, Any natural resources, make the underground mining mineral deposits in the increasingly exhausted, Wastewater and waste, exhaust gas emission, make continuous natural environment seriously deteriorating.

  Human nature is excessive to take, suffer the nature ruthleretaliation: hurricane, rainstorm, storms, floods and drought, insect, heat, forest fires, earthquake, etc.

  , the world because of drought disaster equipoised reasons caused the transference refugees until 2025 reach 100m.

  Painful ecological lesson, has attracted the attention of the world and all mankind, ioc commission inspection bid cities, improving the eco-environment is one important content.

  China has issued a lot of environmental protection policies and regulations.

  Our country also attaches great importance to the protection of environment education, the "building a green campus activities", in the country for grandeur.

  Students, our school is always in advocating "green wanli", which is one of important content protection beautify our campus.

  We often see many students on campus each picking up litter, With our own hands to protect a beautiful campus.

  However, we also often see some we don't want to see their scenario: the playground, stairs, corridor have the pa-pe-r scraps, the profession.

  Again see the lawn, some classmates in trample, the school's green belts, sometimes found to have deep foot-prints, some places even gone became trail.

  My fellow students, we is the 21st century master, awareneof environmental protection is modern signs.

  We must have the era of responsibility.

  Responding to global, focus on the side, based on the campus.

  Many curved waist, don't pick up peel confetti throws anywhere disorderly vomit, More step, don't crogreen belts, grassland.

  "Kindnesmall and not for, is a sin to steal a pin," starts from me, since the childhood, starts from the side with, starting from now.

  To protect the earth mother, purify the campus.

  关于乔布斯的演讲稿【2】

  最近,在Medium上看到,乔布斯1997年苹果发布者大会上5分17秒的问答环节,如何优雅应对侮辱,很值得学习。

  在WWDC苹果开发者大会的前几个月,苹果停止开发一款叫做OpenDoc的文档编辑器。

  这件事让苹果开发者们非常生气,因此在之后的问答环节,乔布斯收到了一些责难甚至侮辱,但是乔布斯用优雅的方式回应了质疑,短短的5分钟,乔布斯教会了我们如何倾听,如何回应。

  当时有一位观众这样说:乔布斯先生,你是一个聪明且有影响力的人。

  但是他平淡的语调以脸上凝重的表情立刻被乔布斯捕捉到了。

  乔布斯站在台上,像一个驯兽师一样举起一把椅子,并且说,是的,他就在这儿!观众笑了,问题继续。

  “很悲哀,在某种程度上你并不知道你自己在说什么,比如,在你表述中,你说Java在某种意义上是opendoc的化身,当你完成之后,你却告诉我们在过去七年里,只有你一个人在做这件事情。

  问题一出,现场一片哗然,观众甚至开始起哄,看看乔布斯怎么应对。

  1.

  不要立刻回击

  问题结束之后是将近15秒的沉默,现场气氛有些尴尬,最后乔布斯开始说话了,他讲了一个小小的笑话,但是没能让现场每个人发笑。

  在他放下手中的水瓶之前,又是一个长达8秒钟的停顿,最后乔布斯给出了自己的回答。

  这是乔布斯教给我们的第一课,在大多数的文化当中,我们受到的教育是,永远不要示弱,永远不要投降,以牙还牙。

  这样才可能有机会占得上风,但是乔布斯并没有这样做,他利用这短暂的沉默,调整自己的呼吸,理清回答问题的思路。

  2.

  神奇的柔术:赞同对方

  最后乔布斯说:“在一些领域,一件最困难的事情就是……让像这位先生一样正确的认识得到改变……”。

  看看乔布斯怎么做的,他听到了对方的.观点的漏洞之处,但他没有把抓住漏洞进行反击当做策略,他懂得在那样的时刻,以及在他的一生中,任何一件事都可以权衡的。

  只有一个傻子才会认为乔布斯的回答空洞无物。

  乔布斯倾听对方的观点,并且表示赞同。

  通过这种做法,乔布斯能够改变讨论的主旨,让讨论向着有利于自己的方向倾斜。

  最后乔布斯给出了自己的答案,“任何一件事情都有两面性,OpenDoc是有趣的,但是最大的问题是——OpenDoc怎样才能和更宽广的平台进行匹配,这才是让你的产品一年卖到80亿美元,100亿美元的关键,我一直认为,我们必须先从客户体验出发,然后再回头考虑技术上的可行性。

  不能一味钻研技术然后再考虑可以把它用到什么产品上,以及用什么办法把它卖掉。

  我犯过类似的错误可能比在场的任何人都要多,伤痕历历在目。

  你可能同意也可能不同意他的观点,但是现在至少双方都可以坐下来平和的对话了。

  OpenDoc是灵巧的,每个人都认可。

  但是在乔布斯看来,他不懂怎样去销售技术,他也认为销售技术行不通,他只知道怎样销售体验。

  你是否注意到乔布斯那句“在这个问题上,我可能比这间屋子里任何一个人犯的错误都多”。

  这是一个不起眼的吹嘘,但是我很喜欢。

  他说,“我过去也像你们一样思考,但是在我经营了三家最具创新力的公司之后,我了解你们的看法,但是我可能知道的更多一点。

  然后他把谈话带回到了1984年,小故事对陈述你的观点有很大的用处。

  用小故事陈述你的观点

  用自己亲身经历和感悟来陈述自己的观点比干巴巴的讲道理更有用,乔布斯深谙此道。

  “我想起了激光显示器,我们开发了世界上第一个小型打印机,这个小盒子有着非常棒的技术,我们有佳能的激光打印机,我们设计了非常棒的打印机控制程序,我们有全部的Adobe印刷处理软件,这个盒子里有我们最先进的科技。

  我还记得,当一张纸从打印机里缓缓出来的时候,我把它拿在手中,当时在想,我们可以销售这个设备,因为你没有必要知道放在盒子里的到底是什么。

  我们需要做的就是把它拿在手中并且问人们“你们需要这个东西吗?如果你能记起1984年之前,也就是在激光打印机出现之前,你会为现在的局面感到震惊”。

  顾客选择是否购买一件商品的标准很简单,那就是这件产品能不能符合我的需求。

  然而一些科技公司在做研发的时候总是不能很好地解决这个问题,围绕着产品转圈子,是许多科技公司步履蹒跚的重要原因。

  这里乔布斯没有直接讨论opendoc本身,通过自身的经历向观众说明苹果公司想要达到的格局。

  乔布斯是个产品高手,也是个说服高手。

  作为一个产品人,你就必须放眼长远。

  能学会乔布斯面对撕逼时回应的精髓,你也能很成功。

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